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A guide to getting to and saying the one thing that really matters.
Alex Schwarzkopf
'If you can't have the hard conversation around how to split equity, you shouldn't be starting a company with someone.'
Stacey Ferreira
The difference between two very commonly mistaken means of protection, and what it means for your business.
Stacey Ferreira
Starting a company often requires you to register for state, local and federal taxes. Below is a quick guide to registering your business and the taxes…
Stacey Ferreira
Naming a new company is a critical decision when it comes to marketing, online real estate and customer engagement. Here are some steps to follow.
Stacey Ferreira
If you're starting a business for the first time, choosing your entity type can seem like a tricky endeavor. What is the difference between a C Corp
Stacey Ferreira

December 2022

At a startup, every employee has the ability to grow the company exponentially. Some people have the innate knowledge of what needs to be done to grow…
Stacey Ferreira
Being scientific about your sales process allows you to help your sales team close more deals and better forecast your business. Here are the sales…
Stacey Ferreira
As your company grows, you find that people have meetings to just hear what each other is working on. While these “water cooler” conversations in the…
Stacey Ferreira

November 2022

Our Behind-the-scenes story of the Thiel Fellowship & 1517
Michael Gibson
1
Funds tend to be fairly quick to a 'no' or have someone at the firm helping with research and diligence to get closer to a 'yes.' Angels are researching…
Stacey Ferreira
Getting money from angels is slightly different than accepting checks from VC firms. Here are questions to ask angels before putting them on your cap…
Stacey Ferreira
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